Associate Director, National Stigma Initiative (Flexible)


Shatterproof was founded in 2012 to fill the gap for a well-funded, national, coordinated effort to reverse the course of the addiction health crisis, with the singular goal of ending the devastation addiction is causing our families. To achieve this, Shatterproof has identified three priority pillars: revolutionizing the treatment system, breaking down addiction-related stigma, and supporting and empowering our communities.

Recognizing the gap in stigma reduction efforts across the nation, Shatterproof has quickly become a leader in the space. In 2020, Shatterproof launched a national movement to End Addiction Stigma to address this gap and catalyze efforts to reduce addiction-related stigmas. In January 2021, Shatterproof hosted a virtual panel during the historic National Day of Service, at the request of the Presidential Inaugural Committee. 

Based on extensive interviews, literature reviews, and case studies, we believe that effectively addressing stigma is a critical, cutting-edge component of combatting this crisis – and every individual and institution in the U.S. has an important role to play. Thus, Shatterproof has identified six systems that will have the largest impact on those with substance use disorder (SUD): employers, healthcare, government, criminal justice, media, entertainment, and local communities. Currently, Shatterproof is a critical actor in Pennsylvania’s state-wide opioid use disorder (OUD) stigma campaign. Priorities for 2021 include scaling the state campaign and implementing stigma reduction pilots in a healthcare system and with one Fortune 500 employer. 


The Associate Director will lead Shatterproof’s inaugural employer stigma reduction campaign, including designing the project plan, driving the implementation in close collaboration with key stakeholders and supervising the evaluation of the program. Additionally, the Associate Director will work closely with the Director, National Stigma Initiative to identify, engage, and cultivate additional employers to scale the program. The successful candidate will be comfortable in a fast-paced environment, able to juggle multiple priorities and competing deadlines, and have exceptional communication skills, both written and verbal. Furthermore, given the newness of both this position and the Stigma initiative, it is critical that the incoming Associate Director possess an entrepreneurial spirit and is a self-starter. In this position’s day-to-day, the Associate Director can expect to spend time managing complex workstreams, ideating with potential partners, and writing project proposals.

The Associate Director will report directly to the Director of the National Stigma Initiative and while this individual will start as an individual contributor, there may be the opportunity to manage additional team member(s) as the employer portfolio grows.  The position is currently based remotely and, once safe, can be based in either Shatterproof’s NYC or DC offices, or remain remote, if preferred. This role will require up to 15% of domestic travel, when safe and applicable. 


  • Provide vital project management support to the employer pilot, ensuring timely delivery of project deliverables: 
    • Design and implement detailed project plans for the National Stigma Strategy, and in particularly the employer portfolio, to monitor and track progress, initiate and manage processes, and ensure that all projects are delivered on-time by liaising with internal and external task owners.
    • Assist with comprehensive employer interview process, in close collaboration with key partners, to better curate tailored content and inform dissemination plans to increase employee engagement and foster behavior change.
    • Inform survey creation and oversee the administration of pre- and post-surveys.
    • Lead the project team in the development of evidence-based, cutting-edge digital content and programs intended to reduce stigma. Drive the design and execution of detailed implementation guides.
    • Author mixed-method reports on stigma reduction in employer culture to serve as a playbook for future employer pilots that can be continuously approved upon.
  • Support the Director of the National Stigma Initiative with relationship management, including being the primary owner of specific funding and partner relationships: 
    • Drive recruitment of employers, as well as supporting the recruitment of additional partners in the six priority systems.
    • Manage relationships of existing funders and cultivate new partnerships beyond formal reporting requirements, including through email, video calls, and face-to-face meetings.
  • Act as an external voice for the stigma initiative, including providing thought leadership across multiple forums including print, social media, radio, etc.:
    • Support the delivery of Shatterproof stigma thought leadership initiatives including stigma indices and an annual scorecard measuring stakeholder response to stigma.
    • Draft and publish editorials, thought pieces, etc. 
    • Keep up to date with research for substance use disorder and stigma reduction efforts.
    • Assist the Director, National Stigma Initiative, and relevant team members to promote the dissemination of impact results from the National Stigma Initiative.
    • Serve as an external ambassador for Shatterproof and the National Stigma Initiative by participating in meetings, conferences, and events.

    • Perform other related duties as assigned by the Director, National Stigma Initiative.

The ideal candidate qualifications include:

  • Minimum of 4 years of experience in people management, project manager role, or a combination of the two. Preference for at least 2 years of experience in organizational development, corporate social responsibility, human resources, leadership and development, change management, or other related corporate experience. 
  • Bachelor’s degree required, with a strong preference for a degree focused in business or healthcare administration, public health, public policy, or a related discipline. Advanced degree preferred. Degree can be substituted for substantial experience in addiction, stigma, or behavior change.
  • Experience developing and reviewing business plans, financial models, program budgets, writing proposals/reports, and monitoring program performance through program evaluation or other methods.
  • Demonstrated track record working closely with senior leadership and/or leading strategic partnerships.
  • Ideal candidates will have experience in healthcare administration, health equity, health disparities, social justice, and/or movement building. 
  • Experience working in fast-paced, entrepreneurial settings.
  • Ability to utilize Microsoft Office suite, including Outlook, Word, Excel, and PowerPoint.

The Mission
Shatterproof is a national nonprofit dedicated to reversing the addiction crisis in the United States. 

The Crisis
Addiction is the most significant health crisis in the United States today.

For the 20.4 million adults in America with a substance use disorder (SUD), the devastation caused by the disease can be crushing. In 2018, more than 175,000 deaths in the U.S. were related to alcohol and other drugs – the third largest cause of death in the nation. Of those deaths, 47,000 were from an opioid overdose. The opioid crisis also cost society an estimated $179 billion to $696 billion in 2018 alone. These impacts are felt across a broad swath of society, from health care to employers to the government. 

Even more tragic, the social isolation and anxiety brought on by COVID-19 has made the addiction crisis that much worse. Addressing this health crisis is more important now than ever. Recent reporting indicates that overdoses in May 2020 were 42% higher than in May 2019. 

The Response
Founded by hospitality executive Gary Mendell in 2013, Shatterproof draws from the extensive business experience of its senior leadership and uses a for-profit, ROI-focused lens to create results. Our strict commitment to science, evidence-based solutions, and transformational change has informed the business plan we execute daily. Our business plan includes work within the following three key pillars:  

  1. Revolutionizing the treatment system. 
    We are transforming the healthcare delivery system so that every person facing addiction has access to quality care and treatment based on science.
  2. Breaking down addiction-related stigmas. 
    Addiction is a treatable disease, not a weakness. By changing people’s attitudes and behaviors, we’re reducing the shame in order to encourage patients to seeking life- saving treatment, and providing reassurance, compassion, and support for a full and fulfilling life.
  3. Supporting and empowering our communities. 
    We are providing science-based educational resources that aid in the prevention and treatment of addiction, while building hope, confidence and resiliency within families and communities, and advocating for life-saving policies.

Shatterproof’s growth and achievements are a testament to our investors and the growing number of stakeholders and communities rising up against addiction. Together, we can reverse this health crisis and create a better and brighter future, free from the disease of addiction and the stigma that surrounds it. 

Shatterproof has successfully informed policy changes that improve access to science-based addiction treatment and promote lasting recovery.  In the past six years we have been influential in 25 bills being signed into law in 18 states; the successful passage of the CDC’s Guidelines for the safer prescribing of dangerous opioids; and sections of federal laws that improve treatment access and quality. Our current policy work is focused on three areas: payment reform, addiction training and education, and opioid litigation settlement.

For more information, please visit Accomplishments.

To Apply: Please send your resume with a cover letter to with subject line “[Name] Stigma Associate Director Application”. Due to the high volume of applications received, only those selected for an interview will be contacted.

Shatterproof values diverse perspectives and is committed to building an inclusive workplace. We are proud to be an equal opportunity workplace and do not discriminate on the basis of sex, race, color, age, sexual orientation, gender identity, pregnancy, religion, national origin, citizenship, marital status, veteran status, disability status, or prior arrest history. We strongly encourage people from underrepresented groups to apply.