Start With Hope

An exciting campaign — created by the Ad Council, the CDC, the National Council for Mental Wellbeing, and Shatterproof — encourages people to start their recovery journeys.

Millions of Americans live with substance use disorders and the overdose epidemic continues to claim lives- but the data shows recovery is possible

The Start With Hope campaign aims to deliver a message of hope to those living with Substance Use Disorder (SUDs), as well as those at risk of developing a SUD, connecting them with strategies and treatment resources to start their journeys to wellbeing and recovery.

The Start With Hope campaign is changing lives:

  • Public Service Announcements (PSAs) guide people to resources in English and Spanish.
  • The PSAs feature the real stories of three individuals, highlighting the power and role of hope in their recovery journeys and demonstrating that there are resources available to support unique paths to recovery.
  • The Start With Hope website has tools and resources available to help people from all walks of life. 

Everyone's journey is different.

The Start With Hope website has tools and resources to guide people as they start their unique journeys to wellbeing and recovery.

Visit the Start With Hope website.